Saturday, 9 Jan 2020; Time: 5 to 6 pm

Speaker: Dr J. Jaya Murthy, Intellectual Property Professional


Licensing is a strategy that companies are increasingly turning towards in order to remain profitable and competitive in markets. In this talk we will discuss :

1. What is licensing ?

2. What large entities look for when they in-license.

3. The common IP sharing and royalty sharing models.

This discussion will help you design your strategy to approach large entities when trying to out-license your technology to them, and to help protect your interests in the transaction.

About the Speaker:

Jaya Murthy is a scientist with extensive global experience working with corporates, consulting and the education industries. Jaya’s research areas of interest include intellectual property, innovation and portfolio management, IP/technology strategies and economics of IP. Jaya has a Ph.D. in Chemistry from the University of Mumbai, India, a Masters’ in Intellectual Property from the University of New Hampshire, USA and is a registered US Patent Agent.


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